Judul : A bomb and bullet-proof shop selling some of the world’s most precious diamonds has opened in Knightsbridge
link : A bomb and bullet-proof shop selling some of the world’s most precious diamonds has opened in Knightsbridge
A bomb and bullet-proof shop selling some of the world’s most precious diamonds has opened in Knightsbridge
Samer Halimeh NY
Samer Halimeh NY claims to be the ‘most expensive and lavish’ boutique in London.
LONDON — A diamond boutique that claims to be the “most expensive and lavish” in London has opened in Knightsbridge.
The new 3,000 square foot global flagship store for international jewellery brand Samer Halimeh NY is the result of a two-year, £10 million construction project, resulting in a “bomb, ram, and bullet-proof boutique” selling diamonds worth millions of pounds.
The store’s facades are created from “anti-ram steel and reinforced concrete,” while its windows are made from 30mm bulletproof glass. The jewellery sits behind glass, steel, and marble display cases, illuminated by LED lighting.
Its ground and first floors showcase a diamond jewellery collection with items ranging from £5,000 up to millions of pounds for bespoke pieces made with rare diamonds, sourced from local mines in South Africa and cut and handcrafted in New York.
Samer Halimeh NY
It also boasts “James Bond style vaults below the ground” which house one of the city’s largest collections of rare diamonds and precious gems in all colours, including white, yellow, pink, and blue.
The boutique has “state-of-the-art security including motion sensors, CCTV cameras, and infra-red beams” guarding access to the 12-tonne vault room, which is embedded in reinforced concrete.
Samer Halimeh NY
Located at 161 Knightsbridge, the brand claims to be a favourite of members of the Saudi, Brunei, and Abu Dhabi royal families, as well as celebrities such as Elton John and Naomi Campbell.
Special guests can view finished jewellery and enjoy drinks and a cigar terrace in the VIP client suite.
Samer Halimeh NY
The brand recruited award-winning lighting specialists Lasvit — who created the Olympic Games, the Dubai Opera House, Mandarin Oriental, and Shangri-La hotels — for its lighting, and had its spiral staircase made of steel and curved glass imported from Germany.
The two chandeliers — one on each floor — are also stunning. One is made up 600 pieces of handmade Bohemian crystal, while the upper floor piece is made from 300.
Samer Halimeh NY
Samer Halimeh, founder and chief executive of Samer Halimeh NY, said the brand chose London for its flagship boutique because the capital acts as a hub for luxury shoppers from Europe, Scandinavia, Russia, the Middle East, India, and Africa.
Samer’s headquarters, located on New York’s Fifth Avenue, opened in 2000, while Boutiques in Riyadh and Kuala Lumpur followed in 2010 and 2014.
Samer Halimeh NY
Samer Halimeh.
“Buyers of diamond jewellery like to meet the jewellery sellers personally, to touch and feel the pieces — buying luxury jewellery is a very sensory and emotive experience,” he said. “We wanted to have our own mono-brand dedicated jewellery boutique because it is the most exclusive and prestigious way to showcase our collection.”
Samer Halimeh NY
This 159.67 carat yellow and white gold diamond necklace contains 157 diamonds and costs £3.46 million.
He added that there has been a “huge change” in the diamond jewellery sector over the past 10 years.
“Increasingly, luxury jewellery purchases are for personal self-consumption, not gifts,” he said. “This is why in the luxury jewellery market there is a real and growing consumer thirst for unique, innovative, and distinctive designs.
“In addition, especially for younger customers, the once clear-cut boundaries between luxury fine jewellery and fashion jewellery are starting to blur, which is why we have our fashion line in addition to bespoke pieces.”
Read more stories on Business Insider, Malaysian edition of the world’s fastest-growing business and technology news website.
✍ Sumber Pautan : ☕ Business InsiderBusiness Insider
Kredit kepada pemilik laman asal dan sekira berminat untuk meneruskan bacaan sila klik link atau copy paste ke web server : http://ift.tt/2pyhFAn
(✿◠‿◠)✌ Mukah Pages : Pautan Viral Media Sensasi Tanpa Henti. Memuat-naik beraneka jenis artikel menarik setiap detik tanpa henti dari pelbagai sumber. Selamat membaca dan jangan lupa untuk 👍 Like & 💕 Share di media sosial anda!
Demikianlah Artikel A bomb and bullet-proof shop selling some of the world’s most precious diamonds has opened in Knightsbridge
Anda sekarang membaca artikel A bomb and bullet-proof shop selling some of the world’s most precious diamonds has opened in Knightsbridge dengan alamat link https://malaysiaonthehome.blogspot.com/2017/05/a-bomb-and-bullet-proof-shop-selling.html
Related Posts :
Baru sahaja bertunang dengan Syamel 15 Ogos lalu. Ernie Zakri nekad dedahkan sesuatu tentang tarikh dan perancangan perkahwinan mereka
Episod perpisahan tidak semudah seperti pasangan yang lain. Marissa Yasmin luah dan buka mulut perasaan dia selepas berpisah dengan bekas suami dan saman yang telah dikenakan
AFC B-19 tunda tahun depan
Baru sahaja buka perniagaan sendiri. Jaclyn Victor kejutkan orang ramai dengan perkongsian tentang perkembangan anaknya sehingga meraih perhatian selebriti dan warganet yang lain
Keadaan Wajah Jenazah Sandra Dianne Setelah Di Bacakan Yassin
0 Response to "A bomb and bullet-proof shop selling some of the world’s most precious diamonds has opened in Knightsbridge"
Catat Ulasan